Strategy here means choosing what a small company will not do. Articles cover positioning against larger incumbents, pricing power and how it is built, the order in which markets are entered, and the second-order effects of a competitor's response. Aimed at founders and operators making irreversible calls with incomplete information.
Enter through the narrowest segment where your solution is ten-times better for a nameable buyer, saturate it, and expand along the customer's own growth path.
Khalid Okonkwo · March 13, 2026
Durable moats compound from things rivals can't buy off the shelf — proprietary data loops, switching costs, network effects, and scale economics — and feature velocity isn't one of them.
Khalid Okonkwo · February 18, 2026
Pricing is a hypothesis you test with real asks — value-based anchors, tiered packaging, and 10% experiments beat cost-plus math every time.
Khalid Okonkwo · January 26, 2026
Competitor analysis earns its keep only when it ends in a decision — steal this, ignore that, position here — and a four-quadrant snapshot plus lost-deal notes is enough to get there.
Khalid Okonkwo · January 4, 2026